+31 (0)85 747 0029
+31 (0)85 747 0029

Meet the team

Meet the team

We work with a growing team of over 16 specialists for numerous clients from small to big among which well-known brands and leading marketing agencies.

Relevant Online is located in a spacious and comfortable office at Gietijzerstraat in Utrecht.

Photo of colleagues during the team weekend
Wout Smelt

WOUT SMELT
Managing Director

Suze Löbker

SUZE LÖBKER
Head of Product

Vivienne_website_compressed

VIVIËNNE PICKKERS
People & Finance Lead

Professional portrait of Feiko

FEIKO BIERMAN
Strategy Lead / Team Lead Tracking & Analytics

Jamie Adjodha

JAMIE ADJODHA
Data Engineer

Georgios_website_compressed

 GEORGIOS ROULLIS
Technical Web Analytics

Sofoklis Repopoulos

SOFOKLIS REPOPOULOS
Technical Web Analytics

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ARSENTY RUTSINSKIY
Data Scientist

Photo of Elisa Maura

ELISA MOURA
Technical Web Analytics

Foto of Zahra used in (Meet the team)

ZAHRA HAJBARATY
Data Scientist

Harm Linssen

HARM LINSSEN
Advisor

Professional portrait of Brigitte

BRIGITTE VAN DORT
UX Designer

Professional portrait of Ruben

RUBEN BOTER
Software Developer

Hope image used in (Meet the team) page

HOPE NJORGE
Software Engineer

Professional portrait of Jesse

JESSE DINGEMANSE
Software Developer

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Join our team as a
Data Scientist 

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Join our team as a
Data Engineer

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Join our team as a
Technical Web Analyst

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Join our team as a
Technical Web Analyst

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Join our team as a
Technical Web Analyst

Wout Smelt
  • WOUT SMELT
  • Job title: Managing Director
  • Relevant Online join date: 02-11-2016
  • FACTS ABOUT ME
  • Life movie title: The Rollercoaster
  • Guilty pleasure: Reading Donald Duck
  • Most used emoji: :-)
  • Favorite quote: “Strive not to be a success, but rather to be of value.”

What do you do at Relevant Online and in what circumstances would I come to you for something?

Solving technical puzzles. When someone says something is “impossible” I like to prove them wrong.


What energizes you at work?

Using our technical creativity together with colleagues to achieve the goals of our clients.


What’s your most-used productivity hack?

Windows + shift + s.

Meme Wout
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Suze Löbker
  • SUZE LÖBKER
  • Job title: Head of Product
  • Relevant Online join date: 01-01-2018
  • FACTS ABOUT ME
  • Desired superpower: Creating extra time with a time machine.
  • Movie title about me: Catch Me If You Can

What do you do at Relevant Online?

A whole bit of everything with a focus on data (strategy).


What’s a work-related accomplishment that you’re really proud of?

The growth that we have made with Relevant Online the past couple of years.

Meme Suze
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Vivienne_website_compressed
  • VIVIËNNE PICKKERS
  • Job title: People & Finance Lead
  • Relevant Online join date: 01-05-2023
  • FACTS ABOUT ME
  • Favorite food: Thai food and cheese
  • Best concert: Queen B
  • Favorite super power:
    Flying!

What do you do at Relevant Online and in what circumstances would I come to you for something?

I am responsible for office and operations, which means I make sure everyone has everything they need to have a nice work day. But I also help with the operations around projects and clients, make sure that everything runs smoothly.


What energizes you at work?

Making fun of each other when we have lunch or friday afternoon drinks ;)


What’s your biggest work pet peeve?

No fresh air.

Meme Vivienne
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Professional portrait of Feiko
  • Feiko Bierman
  • Job title: Strategy Lead / Team Lead Tracking & Analytics
  • Relevant Online join date: 03-06-2024
  • FACTS ABOUT ME
  • Superpower that you would like to have:
    Teleportation (I am dutch and love efficiency)
  • Guilty pleasure: German Schlager Music
  • Strangest talent: I am very good at recognizing sounds and flavours

What do you do at Relevant Online and in what circumstances would I come to you for something?

My goal is to make tricky data stuff easier for everyone to get. I use my knack for strategy, coming up with new solutions, and adapting on the fly to help our teams and clients get more value from Data & Analytics. I am also big into personal leadership.


What’s your biggest work pet peeve (=irritation)

Being stuck in traffic on my way home.


Who has influenced you the most when it comes to how you approach your work (and why)? 

The POM-podcast. In the podcast many ways-of-working, optimizations and useful tech is discussed.

rock-climbing-memes about Feiko
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Jamie Adjodha
  • JAMIE ADJODHA
  • Job title: Data Engineer
  • Relevant Online join date: 01-06-2021
  • FACTS ABOUT ME
  • Favorite snack: Bara's
  • Memorized song: Lady hear me tonight
  • Nerdiest hobby: History
  • As a kid I wanted to become: Archeologist

What do you do at Relevant Online?

I implement solutions like server-side tagging and set up dataflows between websites, Google Tag Manager, and cloud platforms. I know a tiny bit of everything, with a primary focus/interest on Cloud and networking.


What’s your most-used productivity hack?

I like to read up on network vulnerabilities and famous hack attempts in-between tasks. (It’s inspiring in a weird way).


Who has influenced you the most when it comes to how you approach your work (and why)? 

My colleagues at Relevant Online: I started working here as an intern and in the span of several months I learned a lot from them and they helped me grow on both a professional and personal level, involving me in different aspects of their projects. 

Meme Jamie
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Georgios_website_compressed
  • GEORGIOS ROULLIS
  • Job title: Technical Web Analytics
  • Relevant Online join date: 06-09-2021
  • FACTS ABOUT ME
  • Oldest thing in refrigerator: Olives
  • Guilty pleasure: Frozen pizza
  • Movie title about me: The Beach
  • Spirit animal: Dog

What do you do at Relevant Online?

Analyze data to identify insights that give answers to questions and support decision making.


What energizes you at work?

Positive vibes – Smiling faces.


What’s your most-used productivity-hack?  

Take a short walk outside in the middle of the day.

Meme Georgios
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Sofoklis Repopoulos
  • Sofoklis Repopoulos
  • Job title: Technical Web Analytics
  • Relevant Online join date: 04-01-2024
  • FACTS ABOUT ME
  • Nerdiest activity: Coding data projects
  • Superpower that would like to have: Read people's minds
  • Guilty pleasure: Long guitar jam sessions

What do you do at Relevant Online?

Web tracking and tagging solutions using Google Tag Manager and Google Tools aiming to identify insights and meet customer needs. Also have experience and deep knowledge in data science, statistics, mathematics and coding.


What energizes you at work?

Listening to music and eating lots of snacks.


Who has influenced you the most when it comes to how you approach your work (and why)?

My father. He taught me to create value in my projects and never be afraid to showcase my work.

MEME of Sofo
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Photo of Arsenty
  • ARSENTY RUTSINSKIY
  • Job title: Data Scientist
  • Relevant Online join date: 07-04-2025
  • FACTS ABOUT ME
  • Nerdiest hobby: Playing chess
  • What did you want to become as a kid: Pilot
  • Desired superpower: Teleportation
  • Only one more trip allowed: Antarctica

What do you do at Relevant Online?

If you have any kind of data, feel free to bring it my way—I’ll do my best to uncover meaningful insights. Whether it’s building data pipelines, applying machine learning algorithms, or preprocessing raw data, that’s where you’ll usually find me in action.


Who has influenced you the most when it comes to how you approach your work (and why)?

Definitely my family – they’ve always led by example, showing me the value of hard work, perseverance, and staying grounded in everything I do.


What’s your favorite quote?

“If you’re frustrated, you just have to get stronger!”

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Photo of Arsenty
  • ARSENTY RUTSINSKIY
  • Job title: Data Scientist
  • Relevant Online join date: 07-04-2025
  • FACTS ABOUT ME
  • Nerdiest hobby: Playing chess
  • What did you want to become as a kid: Pilot
  • Desired superpower: Teleportation
  • Only one more trip allowed: Antarctica

What do you do at Relevant Online?

If you have any kind of data, feel free to bring it my way—I’ll do my best to uncover meaningful insights. Whether it’s building data pipelines, applying machine learning algorithms, or preprocessing raw data, that’s where you’ll usually find me in action.


Who has influenced you the most when it comes to how you approach your work (and why)?

Definitely my family – they’ve always led by example, showing me the value of hard work, perseverance, and staying grounded in everything I do.


What’s your favorite quote?

“If you’re frustrated, you just have to get stronger!”

People who need text and image
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Photo of Arsenty
  • ARSENTY RUTSINSKIY
  • Job title: Data Scientist
  • Relevant Online join date: 07-04-2025
  • FACTS ABOUT ME
  • Nerdiest hobby: Playing chess
  • What did you want to become as a kid: Pilot
  • Desired superpower: Teleportation
  • Only one more trip allowed: Antarctica

What do you do at Relevant Online?

If you have any kind of data, feel free to bring it my way—I’ll do my best to uncover meaningful insights. Whether it’s building data pipelines, applying machine learning algorithms, or preprocessing raw data, that’s where you’ll usually find me in action.


Who has influenced you the most when it comes to how you approach your work (and why)?

Definitely my family – they’ve always led by example, showing me the value of hard work, perseverance, and staying grounded in everything I do.


What’s your favorite quote?

“If you’re frustrated, you just have to get stronger!”

People who need text and image
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Photo of Elisa Maura
  • ELISA MOURA
  • Job title: Technical Web Analytics
  • Relevant Online join date: 12-01-2026
  • FACTS ABOUT ME
  • Desired superpower: Shapeshifting
  • Strangest talent: Making balloon dog
  • History meet-up: Cleopatra

What do you do at Relevant Online and in what circumstances would I come to you for something?

I work with Google Tag Manager and Google Analytics to uncover insights that help businesses understand their website and app performance, fine-tune their digital strategy and take their online presence to new heights.

What energizes you at work?

Interesting challenges and good snacks.

What’s your most-used productivity hack?

Taking breaks and coming back with a fresh perspective.

Starting tommorrow
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Foto of Zahra used in (Meet the team)
  • ZAHRA HAJBARATY
  • Job title: Data Scientist
  • Relevant Online join date: 26-02-2026
  • FACTS ABOUT ME
  • Bigest work pet peeve: Trains delayed
  • Desired superpower: Fly
  • Travel one more place: Moon

What do you do at Relevant Online and in what circumstances would I come to you for something?

I work with data at Relevant Online to help make sense of it. If you have any data you’re curious about, want to understand trends, or need help turning it into useful insights, that’s when you’d come to me.

What energizes you at work?

When I find a solution to a problem :)

What’s your most-used productivity hack?

I stay productive by breaking work into small tasks.

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Harm Linssen
  • HARM LINSSEN
  • Job title: Advisor
  • Relevant Online join date: 02-11-2016
  • FACTS ABOUT ME
  • Movie title about me: The Sound of Music
  • Weirdest food ever eaten: Grasshopper and snake
  • Best advice ever given:
    "Appreciate now, and make the best out of it." - My wife

What do you do at Relevant Online and in what circumstances would I come to you for something?

Business Development, Finance and Marketing. Come to me for a chat or with ideas about potential partners and clients. 

Who has influenced you the most when it comes to how you approach your work?

Since we started Relevant Online Wout has been an extremely valuable sparring partner. We both have different strengths and he always  manages to inspire and motivate me.

What energizes you at work?

Happy colleagues, happy clients and our amazing coffee.

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Professional portrait of Brigitte
  • BRIGITTE VAN DORT
  • Job title: UX Designer
  • Relevant Online join date: 14-07-2025
  • FACTS ABOUT ME
  • Desired superpower: Teleportation
  • Most used emoji: 😄
  • Nediest hoppy: Building lego

What do you do at Relevant Online and in what circumstances would I come to you for something?

As a UX Designer at Relevant Online, I mainly focus on making the website easy and enjoyable to use. You’d come to me if you need help with page layouts, user flows, or anything that has something to do with design :)

What’s your most-used productivity hack?

Using noise cancelling headphones with some good music

What’s your biggest work pet peeve?

Endless small changes, which could’ve been done all at once

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Professional portrait of Ruben
  • RUBEN BOTER
  • Job title: Software Developer
  • Relevant Online join date: 18-08-2025
  • FACTS ABOUT ME
  • Desired superpower: Flying
  • First thing up: Open my eyes
  • Favorite food: Pizza or a burger

Who has influenced you the most when it comes to how you approach your work (and why)?

My parents, cause they thought me that sometimes when you don’t want to things, to just do it and that most of the times it isn’t as bad as you think it will be.

What energizes you at work?

When I complete a new feature or fix a bug and I see that people are happy that it’s fixed

What’s your most-used productivity hack?

Take a walk outside or use someone as a rubber duck when you’re stuck

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Hope image used in (Meet the team) page
  • HOPE NJOROGE
  • Job title: Software Engineer
  • Relevant Online join date: 02-02-2025
  • FACTS ABOUT ME
  • Nerdiest hobby Play gcheckers
  • Desired superpower: Teleport
  • Guilty pleasure: Chocolate

What do you do at Relevant Online and in what circumstances would I come to you for something?

As an application developer, you can come to me with any questions on web development concepts and
frameworks such as JS or Python.

What energizes you at work?

Chocolate, a warm cup of tea and the lovely banter at lunch.

What’s your most-used productivity hack?

Writing a To Do list.

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Professional portrait of Jesse
  • JESSE DINGEMANSE
  • Job title: Software Developer
  • Relevant Online join date: 17-11-2025
  • FACTS ABOUT ME
  • Desired superpower: Teleportation
  • Nerdiest hobby: Powerlifting
  • Famous people I met: Máxima Zorreguieta

What energizes you at work?

Knowing that every day brings a new challenge for me to solve.

Who has influenced you the most when it comes to how you approach your work (and why)?

Ricardo has influenced me the most by teaching me to focus on finding solutions rather than fixating on problems.

What’s your most-used productivity hack?

I like listening to music so I don’t get distracted by other people’s sounds

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Professional portrait of Shuhd
  • SHUHD AL-AZZANI
  • Job title: Software Developer
  • Relevant Online join date: 01-09-2025
  • FACTS ABOUT ME
  • Desired superpower: Time travel
  • Most used emoji: 😭
  • Favorite quote: "Mistakes are proof that you are trying."

What do you do at Relevant Online and in what circumstances would I come to you for something?

I work on the website. I handle the styling and ensure your website looks its best. If you want your website to look better and more appealing, you can come to me, and I’ll take care of it for you.

What energizes you at work?

I get energized by creating visually appealing and user-friendly websites. Seeing my work improve a website’s look and functionality, and knowing it makes a positive impact for our clients, keeps me motivated and excited every day.

What’s your biggest work pet peeve?

When meetings could have been an email.

What is free time?
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Paula Bernal Pastor
  • PAULA BERNAL
  • Job title: Team Lead Data Engineering
  • Relevant Online join date: 01-03-2021
  • FACTS ABOUT ME
  • Nerdiest thing: Playing Elder Scrolls Online
  • Guilty pleasure: Chocolate
  • Favorite food: Any Indian dish
  • Favorite quote: "Intelligence is the ability to adapt to change."

What do you do at Relevant Online and in what circumstances would I come to you for something?

Full stack web development, when something doesn’t work on the website or it needs to be improved.


What energizes you at work?

The cappuccinos of our amazing coffee machine.


What’s a work-related accomplishment that you’re really proud of

Changing careers to work at something I love.

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Martín Ameyugo
  • Martín Ameyugo
  • Job title: Technical Web Analytics
  • Relevant Online join date: 21-05-2024
  • FACTS ABOUT ME
  • Go-to karaoke song: Don't go breaking my heart - Elton John
  • What I wanted to be: A Biologist
  • Desired superpower: Read people's minds

What do you do at Relevant Online?

For the moment I am intern in this company. I will be working mostly with both Google Analytics and Google Tag Manager, tracking and tagging websites and solving any problem it could be.


What energizes you at work?

Nice co-workers that make days pass fast by sharing some laughs and good times.


Who has influenced you the most when it comes to how you approach your work?

As cliché as it might sound it is my parents. Their approach to work has always been to perform 200% without fogetting being kind and nice to others. Do what you are responsible of and treat everyone kindly. 

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